10 Years of L&L
Reverse The Imposter Syndrome
Part of our 10 Years, 10 Fails Wins poster series, illustrating one of our 10 year learnings :
Reverse The Imposter Syndrome.
A2 format, digitally printed in Manchester on matt premium 180gsm paper.
Read more about the story behind the piece below.
10 Years of Lyon & Lyon
This poster series celebrates our 10 years of L&L and how we turned stupendous f*ck ups into glorious wins and the lessons we’ve learnt along the way. Whether you’re a creative, a business owner or a normal living and breathing human, there are learnings to be had by everyone.
Story
“We were asked to pitch on a huge job and it turns out – they thought we were a different agency. We went along with it, and they ended up being really impressed with our work. We beat 10 other agencies and got down to the last 2 on a project that was 10 x our budget at the time. Although we didn’t win the job, it gave us huge confidence on our work. Know your worth! – Ben
“I wanted to reflect the idea of the layers we have in our head when we thought about ourself. The sharpness and unclear image represent the feelings we need to lead with in our day by day insecurities. I labeled the poster with two points of red colour which represent the feeling of self doubt.” – Sam
Sam Orea
Samuel Orea a.k.a Chico Sensible is a beauty of a human and one of Spain’s best exports. A talented multi creative and street dancer, Sam is a hugely important part of our family.
“I consider myself an excited curious human who tries to bring to life everything that come to my mind (This never happens). My practice started when I was a kid and I was obsessed with colours, drawing and excavators. All of this made me study Product Design in the University of my hometown. There I changed my life’s perspective and I realised I could see the world with other eyes. Now my practice is based on a mix of experimentation, movement and reflexion.”
