Concept
UVIE is a concept inspired by making SPF easy, accessible, fast and fun. Everybody should wear sun protection every day, and UVIE would make that an effortless joy. Using latherable SPF soap bars rolls washing and protecting into one step. Packaged with the planet in mind, no plastic, no fuss. ?
Approach
Additionally, the bold typography and sweet illustrations create a courageous yet approachable system.




UVIE
CREDITS:
Design:
- Lyon & Lyon
3D Renders:
- Mitch
Creative Direction:
- Lyon & Lyon
We work with brands the world actually needs.
We don't invent stories.
We find the ones that were always there.
The product and the planet.
One story.
Brands the world actually needs.
We work with brands the world actually needs.
We don't invent stories.
We find the ones that were always there.
The product and the planet.
One story.
Brands the world actually needs.
We work with brands the world actually needs.
We don't invent stories.
We find the ones that were always there.
The product and the planet.
One story.
Brands the world actually needs.